Content Marketing Melbourne
Is your content clickable?
Need to turn your content into a pipeline and revenue source? Think Content Marketing.
Earn trust! Build brand! Generate site traffic and qualify leads!
Turn strategy into storytelling, and your audience into evangelists. Let me show you how!
…attention is our most valuable resource, and the best content marketing strategies are boundless.
Put simply content marketing is marketing, and businesses that understand content is core to effective marketing – and ultimately to their business goals, will set themselves up for success.
Content Marketing Explained
As one of Melbourne’s leading content marketing professionals, I know how to take the complexity of your business and give it voice in a way, consumers will gravitate towards…and understand.
…and engage with.
Content Marketing is a long-term strategy. It is providing solutions based, persona focused content and oodles of personalisation. It offers maximum value at the right time in the most engaging format.
Those formats include:
- Blog articles
- FAQs
- Case Studies
- White papers
- Webinars
- E-books
- Surveys
- Email marketing
- Content Curation
- Infographics
Distribution is the Driver of Success
As a business you need to dig deep to discover the distribution channels unique to your audience.
Passive distribution just won’t cut it. As a business you need to be creative and enthused about getting your content, your relevant, high quality content in front of the right people.
So where is that exactly, I hear you ask? If we talk of platforms, social is the top of the distribution iceberg, email marketing turns content into goodwill, but distribution includes
Online
Offline
Hybrid
…wondering about hybrid? Let’s talk! As a leading provider of content marketing services in Melbourne, I can drive your business objectives with content!
Content marketing is the top of funnel content and there is a journey for both the business and the buyer. Ultimately content marketing values your audience and increases business revenue.
Work with me, I will reveal your audience, map content based on the customer journey, and create
- Awareness stage content
- Consideration stage content
- Decision stage content
From keywords and search best practices to strategy and content development, from realising the full potential of your business to maximising output. I’m a conversation away.
Start Building Brand Trust Today
Realise your most ambitious outcomes, with data driven content marketing. I help brands to better connect with people through creative strategy and content that communicates. For premium content marketing services in Melbourne…